LCBO that informed me that they will be offering Sam Adams Utopias from the Boston Beer Co. again this year.
The email stated that the LCBO has purchased 210 bottles (710ml) of the 2011 Utopias, which will retail for $114.95, the same price as last year.
Last year the LCBO purchased 70 bottles and organized a lottery system to chose from a pool of people who were interested in purchasing a bottle.
Also, like last year, the Utopias will not be made available for purchase in store. The beer will only be made available for sale over telephone orders, and to ensure customers have a fair chance to obtain a bottle, the LCBO will open phone lines on Friday, November 18 at 9am sharp and it will be a first-come, first-served basis. And due to the extreme availability of the Utopias, customers that do get through over the phone will only be permitted to order one bottle.
The 2011 release is a blend of batches, some aged as long as 16 years in bourbon, sherry and port casks.
Vintages Sales Centre at 416 365-5767, or toll free 1-800-266-4764 (Monday – Friday 8:30 a.m. – 6:00 p.m., Saturday 9:00 a.m. - 6:00 p.m.). Payment may be made by Visa, MasterCard or American Express. Orders will be shipped to the LCBO store of the customer’s choice at no extra charge.